Tag Archives: design

No, consumers don’t actually care about your brand.

There are a select few brands that people actually give a shit about. Nike has created a brand that sneakerheads have embraced and turned into a quasi-currency. Rolex makes watches that have become synonymous with retirement gifts, sales awards, and rappers. Chipotle has decided to tie their brand to… E.Coli outbreaks? Hey, it’s working, I […]